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Case Studies: Doing Business In Brazil

Thunderbird Cases | Harvard Business School Cases | Other


Thunderbird Cases:
Thunderbird, The American Graduate School of International Management offers a series of field and library case studies authored by their faculty. The cases have been created for educational use and provide a teaching note available to faculty only.

Cases may be ordered from the Thunderbird website. All revenue from the sale of cases goes toward the expense of maintaining the case series and supporting the continued research of students and faculty to create more.

Samples of cases are stored in PDF files [get free reader] for review at the link listed below. Ordering information is available here as well.

http://www.t-bird.edu/about_us/lib_research/case_series/index.htm

The following is a list of case studies specifically related to the Brazilian business environment and the area of business upon which they focus. You can find the specific cases at the above listed link by using the Search engine for the title in which you are interested.

  • Brasil Telecom S.A.
    Subjects: Strategy, Privatization, Telecom.
  • Intl. Pizza House Brazil
    Subjects: Marketing.
  • Intel’s Site Selection Decision in Latin America
    Subjects: Business/government and international policy, negotiations, regional business.
  • GM’s Plant X-Brazil
    Subjects: Multinational capital budgeting, exchange rate risk, applied financial analysis.
  • Global Currency Crises
    Subjects: Analytical comparison.
  • Multiquimica do Brasil
    Subjects: International product pricing and market penetration strategy.
  • Ricardo Semler and Semco S.A.
    Subjects: Organizational change, general management.

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Harvard Business School Cases:
These cases are published by the Harvard Business School and designed for use by trainers and managers, as well as educators. The link below offers general information for educators to facilitate their implementation of the case study approach into their classrooms.

http://harvardbusinessonline.hbsp.harvard.edu/b01/en/academic/edu_home.jhtml

The link below will take you to the Harvard Business Shool business case page. Information about purchasing these cases and copyright privileges is also provided when you access a specific case.

http://harvardbusinessonline.hbsp.harvard.edu/b01/en/cases/cases_home.jhtml

The following is a detailed list of cases focusing on Brazil. You can access the cases of interest by their title through the search engine. Each title on the business school site provides length, year written, teaching purpose and a brief summary of the case.

  • Brazil-Embracing Globalization
    Subjects: Business government relations, Economic conditions, Economic development, Global business, Globalization, International trade, South America.
  • Editora Abril S.A.
    Subjects: Emerging markets, Entertainment industry, Entrepreneurship, Family owned businesses, General management, Information industry, Managers, Manufacturing industry, Publishing industry, Service industry, South America.
  • Brazil Confronts an Interdependent World
    Subjects: Business government relations, Economic conditions, Economic development, Inflation, Management of change, Social change, Social enterprise, South America.
  • Cia. Bozano, Simonsen of Brazil: Partnering in Privatization
    Subjects: Business conditions, Business government relations, Competition, Competitive strategy, Global business, International business, Privatization, South America.
  • Brazil Managing Structural Change in the 90’s
    Subjects: Business & government, Business government relations, Economic conditions, Economics, Financial management, General management, Government policy, Inflation, Macroeconomics, Management of change, Organizational behavior & leadership, Organizational change, Politics, Restructuring, South America.
  • Data Administration in Citibank Brazil (Abridged)
    Subjects: Human resources management, Information systems, Information technology, Management of change, Management of information systems, Organizational change, Organizational development, Systems design, Technological change, Technology.
  • Merck Latin America: Brazil
    Subjects: Management of change, Organization, Organizational behavior, Organizational behavior & leadership, Organizational change, Organizational development, Organizational learning, Pharmaceuticals, Pharmaceuticals industry, South America, Strategic planning, Values.
  • Note of Privatization in Brazil
    Subjects: Business conditions, Business government relations, Privatization, South America.
  • Buenos Aires Embotelladora S.A. (BAESA): A South American
    Subjects: Acquisitions, Bankruptcy, Beverages, Debt management, Finance, Financial management, Food processing industry, Globalization, Mergers & acquisitions, Multinational corporations, Organizational change, Reorganization, Restructuring, South America, Valuation.
  • Brazilian Foundation for Sustainable Development
    Subjects: Banking, Banking industry, Business & society, Developing countries, Environmental protection, Financial services, Nonprofit organizations, Nonprofit sector, Pollution, Service industry, South America.
  • Bunge Ltd.
    Subjects: Acquisitions, Agribusiness, Decentralization, Food processing industry, Global business, Globalization, Manufacturing industry, Mergers & acquisitions, Organizational change, South America.
  • Gerdau
    Subjects: Acquisitions, Competitive strategy, Developing countries, Entrepreneurship, Family owned businesses, Growth strategy, Mergers & acquisitions, Steel, Steel industry.
  • Embraer: The Global Leader in Regional Jets
    Subjects: Aerospace industry, Aircraft, Competition, Competitive advantage, Competitive strategy, Economic policy, Innovation & entrepreneurship, International trade, Manufacturing industry, Marketing, Operations management, Product development, Product life cycle, Trade policy.
  • MercadoLibre.com
    Subjects: Auctions, Competition, Competitive decision making, Competitive strategy, Entrepreneurship, Global business, Growth strategy, Information technology, International business, Internet, Mexico, Negotiations.
  • Mandic BBS: An Entrepreneurial Harvesting Decision
    Subjects: Business plans, Competitive strategy, Entrepreneurial finance, Entrepreneurship, Finance, Information technology, International entrprnl finance, International finance, Internet, Partnerships, South America, Valuation.
  • Microlite S.A.: The Pan-Orient Decision
    Subjects: Business processes, Capacity analysis, International business, International operations, New process, Operations management, Process analysis, Production planning, South America, Technology & operations.
  • Weissberg Gmbh
    Subjects: Advertising, Consumer goods, Consumer products industry, International business, International marketing, Manufacturing industry, Marketing strategy, Pricing, Product management, Regulation, Sales management, Sales promotions, South America.
  • Lada do Brasil
    Subjects: Automobile industry, Automobiles, Developing countries, Global business, International business, International trade, Manufacturing industry, South America.
  • Officenet: After the Merger
    Subjects: Angel financing, Electronic commerce, Entrepreneurial finance, Entrepreneurship, Information age, Information technology, International entrprnl finance, International finance, Internet, Market analysis, Market research, Office equipment, South America.
  • Submarino.com
    Subjects: Business models, Business to consumer, Competitive strategy, Electronic commerce, Entrepreneurship, Global business, Growth strategy, Information age, Information technology, International business, Internet, Leadership, Organizational behavior, Retailing, Technology.
  • The Bradesco School System
    Subjects: Business government relations, Economic conditions, Economic development, Education, Nonprofit organizations, Nonprofit sector, Service industry, South America.
  • Frans Ryckebosch: An International Manager
    Subjects: Careers & career planning, Electronics, Global business, High technology, Human resources management, International business, Manufacturing industry, Organizational behavior, Organizational development.
  • Chrysler and BMW: Tritec Engine Joint Venture
    Subjects: Automobile industry, Business policy, Competitive strategy, Design management, Finance, General management, Innovation & entrepreneurship, Joint ventures, Manufacturing industry, Marketing, Operations management, Organizational behavior, Organizational structure, Partnerships, Process innovation, Product design, Product development, Product life cycle, Product management, Product planning & policy, Project management, Teams, Technology & operations.
  • Grupo Garantia: A Case of Diversification
    Subjects: Business policy, Corporate strategy, Diversified companies, Emerging markets, General management, Global business, International business, Investment banking, Manufacturing industry, Service industry, South America, Strategy implementation.
  • World Bank: Rural Development Revisited
    Subjects: Business government relations, Developing countries, Economic conditions, Economic development, Executives, General management, Management development, Management of change, Managers, Organizational behavior, Organizational behavior & leadership, Political systems, Politics.
  • Clark Material Handling Group Overseas: Brazilian Product Handling
    Subjects: Business policy, Market research, Pricing strategy, Product lines, Product management, Product planning & policy, South America, Tradeoff analysis.
  • Roles and Relationships of Business and Government
    Subjects: Business government relations, Political systems, Politics.
  • Conex do Brasil
    Subjects: Business policy, Corporate strategy, General management, Global business, International business, Market entry, Marketing strategy, Organizational structure, Personnel management, Strategy implementation, Subsidiaries.
  • International Foodstuffs
    Subjects: Commodity markets, Currency, Finance, Food, Food processing industry, Foreign exchange, Globalization, International business, International finance, International trade, Manufacturing industry, Multinational corporations, Risk management, Securities markets.

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Other

  • The Anomalies In The Enterprise Organization –
    The Overlooked Cases Of Successes: An Introductory Study

    Universidade de São Paulo Flavio Bressan 2002
    View as:   PDF Format
  • Successful Fast-Food Franchising in Brazil and the Role of Culture
    University of Florida, 2000
    Mary Risner
    View as:   PDF Format

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